Unbundling the Home & Auto insurance bundle


Francis Grandieri

We’ve all seen the ads that storm our TV screens every night. We’ve seen the cavemen and quarterbacks, the mascots and sign-flippers, the geckos and emus. We fear mayhem. And we somehow believe we’re all related to Jake from State Farm.

But as these companies fiercely promote their home and auto insurance bundles as “best” in the marketplace, do we really know their true value?

The concept of bundling — linking both home and auto policies from the same trusted source — is designed to save consumers money. But there are additional benefits to gain and even some drawbacks to consider.  

Let’s take a closer look...

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